Readiness self-check

Seven plain questions.

This is a lightweight self-assessment for organizations considering the Google Ad Grant. It produces a non-binding readiness signal — not a prediction.

Eligibility and approval are determined by Google. Google Ad Grants are advertising credits, not cash funding. Parkbench13 Media is not affiliated with Google.

01Is your organization a registered 501(c)(3) (U.S.) or recognized charity in Canada or the U.K.?

Google requires recognized charitable status in supported countries.

02Do you have an active website on a domain your organization owns?
03Is your website served over HTTPS (with a valid SSL certificate)?
04Is there a clear mission and programs section on the site?
05Do you have clear conversion goals (e.g. donations, sign-ups, volunteer forms)?
06Do you (or someone on your team) have capacity to review campaign performance monthly?

Google requires ongoing activity to keep the Grant active.

07Are you comfortable that your site avoids commercial activity that isn't tied to your mission?

Google Ad Grants have specific policies about commercial content.

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