Foundation
Donor-ready website
A maintainable site with a mission story that asks well — built so you're prepared for the Google Ad Grant application.
Volume I · Parkbench13 Media
We assist nonprofits in becoming ready for Google Ad Grants.
Parkbench13 Media assists your organization in pursuing up to $120,000 per year — roughly $10,000 a month — in Google Search ad credits, with a donor-ready website and a growth plan you actually keep.
Eligibility and approval are determined by Google. Google Ad Grants are advertising credits, not cash funding. Parkbench13 Media is not affiliated with Google.
Fixed-fee scopes
Plain-language reporting
U.S., Canada & U.K. focus
Independent — not affiliated with Google
What we assist with
Four civic-minded scopes, one bench.
Activation
Grant application support
Google for Nonprofits enrollment and Google Ad Grant application support. Approval is Google's call; the preparation is ours.
Launch
3-month paid ads launch
A focused 90-day setup of paid Google Search ads, separate from the Grant. You pay Google directly for ad spend.
Additional packages
Creative & ongoing support
Mission Story Video ($500 one-time), Mission Support ($300/month), and Growth Plus ($500/month) — real packages you can add anytime.
How it works
A short, plainly numbered path from first call to launch.
01
Strategy call
A free conversation. We learn your mission, your audience, your capacity to follow through.
02
Plan & scope
A written plan. Fixed fees. Clear deliverables. You decide what's in scope before we start.
03
Build & apply
We assemble the donor-ready foundation and prepare your Google for Nonprofits and Ad Grant application.
04
Launch & handoff
Your accounts. Your data. A handoff that respects your ability to run things on your own.
Packages
Three fixed-fee scopes.
No monthly paid-ads management. No surprise retainers. Additional packages — Mission Story Video, Mission Support, and Growth Plus — are available on the packages page.
№ 01
Donor-Ready Website & Growth Blueprint
$500
one-time payment
A donor-ready website, mission story, and a written plan for growing reach — built so your organization is also prepared to apply for the Google Ad Grant.
- Website build or redesign on a maintainable foundation
- Mission story and donor-facing copywriting
- Social launch kit and basic content guidance
№ 02
Grant Activation Support
$1,000
one-time payment
Hands-on support through Google for Nonprofits verification and the Google Ad Grant application.
- Google for Nonprofits enrollment guidance
- Google Ad Grant application preparation and submission support
- Initial account structure aligned with Google's policies
№ 03
3-Month Paid Google Ads Launch Support
$1,500
one-time payment — 3-month engagement
Stand up a paid Google Ads (PPC) presence over three months. Separate from Google Ad Grants. Your organization pays Google directly for ad spend.
- Paid Google Search campaign setup and launch
- Conversion tracking review and basic measurement
- Three months of structured optimization and reporting
Readiness self-check
Seven questions. A short, non-binding signal.
A lightweight self-assessment for nonprofits considering the Google Ad Grant. It's not a prediction — Google determines eligibility and approval — but it helps you see what to firm up before you apply.
Take the checkPlain answers
Frequently asked.
- Can you guarantee approval for the Google Ad Grant?
- No. Eligibility and approval are determined by Google. We prepare your organization, your site, and your application thoroughly — but the decision is not ours.
- Are you affiliated with Google?
- No. Parkbench13 Media is an independent consultancy and is not affiliated with, endorsed by, or sponsored by Google.
- Do you charge monthly retainers?
- Our three core packages are fixed-fee, one-time scopes and we do not offer monthly paid Google Ads management. We do offer two optional monthly subscriptions — Mission Support ($300/month) and Growth Plus ($500/month) — plus a Mission Story Video ($500 one-time) as additional packages.
- Who pays for ad spend on paid Google Ads?
- Your organization pays Google directly. The $1,500 3-Month Paid Google Ads Launch Support covers setup, structure, and optimization — not ad spend.
- Where do you work?
- We focus on the United States, Canada, and the United Kingdom. We're open to other countries when there's a good fit.
Take a seat on the bench
A short call. A written plan. No pressure.
If your nonprofit is ready to grow its reach, let's see whether the Google Ad Grant and a donor-ready foundation are the right next step.